Sunday, July 29, 2012

A celebration of perfect timing


     
 I've was never  a big fan of watches, until five years ago when we started working with different watch brands. That's when I discovered that in Switzerland where most of the top brands of watches come from, watch-making is a serious business. Calibers, movements are just some of the terms I've encountered and though I never really put so much meaning into these words (I'm a Filipina and admittedly, I do not see much reason why we should fuss about my watch being a minute or so late :-)).  But I do know now that some people -- and companies -- devote an entire lifetime creating timepieces that define what precision in time is all about.   

Breitling is one watch brand known for  its commitment to quality timepieces with revolutionary features.  Founded in 1884, Breitling is the only major watch brand to equip all its models with chronometer-certified movements, the ultimate mark of precision.  Moreover, Breitling is one of the few to produce its own in-house movement, entirely developed and manufactured in its own workshops.  Breitling is also one of the last remaining independent Swiss watch brands.
The Breitling Transocean Chronograph Unitime 

Recently, the  Swiss watch brand  unveiled exquisite pieces from its Baselworld 2012 Collection.  Flying in from Singapore to grace the event was Tristan Boyer De Bouillane, sales director, Asia Pacific and Middle East, Breitling who delivered a comprehensive presentation of Breitling’s latest collection. 
Tristan Boyer De Bouillane, Breitling sales director for Asia Pacific and Middle East
Welcoming him were Emerson Yao and Ivan Yao, managing directors of Lucerne, the exclusive distributor of Breitling in the Philippines and Mitch del Rosario, brand manager, Breitling.  

Lucerne managing director Emerson Yao

Lending major star wattage to the affair was showbiz heartthrob Dingdong Dantes, who was presented as the Breitling brand ambassador.  Sporting a Breitling Chronomat 44 GMT, Dingdong best personified the brand’s ideals of elegance and sophistication.  
Breitling brand ambassador Dingdong Dantes

Giving off that unmistakable, first-class feeling on the wrist, the Transocean Chronograph Unitime features a “world time” chronograph that is distinguished by its modern, pure lines and the infinite care lavished on the smallest details—such as its dial bearing a globe pattern.  It features two mobile disks: a 24-hour disk and a disk bearing the names of 24 cities representing the world’s 24 time zones.  The Transocean Chronograph Unitime comes in steel or red gold versions with the city bezel available in several languages. 

Another highlight of the collection is the Chronomat 44 GMT.  Available in a new 44 mm diameter, this watch is distinguished by its rotating bezel serving to provide a 24-hour third time zone reading.  The ingenious Breitling Caliber 04 guarantees unprecedented user-friendliness, since the wearer only needs to pull out the crown and turn it forwards or backwards in order to juggle time zones without losing any precision in keeping track of the minutes.

Thursday, April 26, 2012

An overload of glam, beauty, fitness and star factor



Holidaymakers in the island paradise of Boracay recently experienced a sensory overload when the sexiest and most gorgeous young men and women, together with some of the country’s hottest celebrities, flew all the way from Manila for the finals night of the Century Tuna Superbods 2012: Salute to Sexy.    
Century Tuna Superbods 2012 Monika Sta. Maria and John Spainhour

Century Tuna endorsers Derek Ramsay and Anne Curtis

Georgina Wilson

Solenn Heussaf and Nicola Bolzico


Century Tuna Healthylicious Hotdog endorser Aljur Abrenica 

It was indeed a weekend of exciting parties, surprises and glamour as 20 hopefuls vied to become the next ambassadors of healthy living for Century Tuna, the country’s number one tuna.  In the end, former US Marines soldier, 24-year-old John Spainhour, and 20-year-old model Monika Sta. Maria bested the other contenders to emerge as the individuals who ideally possess not only healthy bodies but healthy minds as well.  John and Monika each received an exclusive contract with Century Tuna worth half a million pesos.
John and Monika’s hot bodies and impressive wits wowed the elite panel of judges, which comprised some of the biggest names in fashion, print media, advertising and business.  Those who had the difficult task of choosing the Century Tuna Superbods were fashion savants Rajo Laurel, Charina Sarte and Jenni Epperson, Cosmopolitan editor-in-chief Myrza Sison, master photographer Marc Nicdao, PC&V president and chief creative officer Ariel Comia and Century Canning Corp. vice president and general manager Greg Banzon.
Completing the list of winners were June Macasaet and Azel Shane Smith (first runners-up), and JC Rezabek and Janelle Olafson (2nd runners-up).  Special awards like the People’s Choice Award, Fierce Photo Award and Best in Resort Wear were presented to Janet Emmrich and JP Yap, John Spainhour and Janet Emmrich and AJ Hanson and Monika Sta. Maria, respectively.
 The other male finalists who competed for the highly-coveted title of Century Tuna Superbod 2012 were King Alcarrion, Martin Flores, Kenneth Angelo Loceo, Cris Lomotan and Charlie Sutcliffe.  On the other hand, the other female finalists were Jayanne Aldanese, Princess Armillos, Mary Claire Dodo, Kate Goza, Arianne Real and Ladylyn Riva. 
  The scorching hot event was made even hotter with the presence of Century Tuna endorsers Anne Curtis, Derek Ramsay, Aljur Abrenica and Solenn Heusaff.  Giving considerable star power to the evening were celebrities Georgina Wilson, Gretchen Fullido, Slater Young, Raymond Gutierrez, JM Rodriguez, Saab Magalona, Chino Lui Pio and Camille Co.  Century Tuna Superbods 2009 winners Van Victor Leano and Theresa Fenger likewise graced the event.    
         The Century Tuna Superbods 2012: Salute to Sexy was made possible by Gold’s Gym and 7th High, and supported by Gardenia High Fiber Whole Wheat Bread, Centrum, Belo Men, Belo Essentials SunExpert, Arena, C2, Cebu Pacific, Opus, Creations, Victor Ortega and Majolica Majorca.  Also sponsored by Astoria Boracay, Hacienda Bar, Holiday Gym and Spa, Lightwater, The Strip Manila, District Hotel, Hang Ten and SkyFlakes.

Thursday, March 8, 2012

Here's how you can achieve perfection for your salon-straightened hair


Straight hair that’s full-bodied. Frizz-free and soft to the touch. Problem-free when it comes to styling. These are the blessings that salon-straightening treatments promise to deliver -- benefits that you wish would last forever. But after just a few months, you’ll notice your hair slowly reverting to its original, unmanageable condition. So you go back once again to the salon to regain the beauty of your crowning glory, all the time wondering: Is there a way to make the beauty of straightened hair last longer?
Perfection by Cream Silk is the all-new, premium specialist range from the country’s No. 1 conditioner, specifically designed to restore the health and maintain the full-bodied look of salon-straightened hair for a longer period of time.
Now, you can have the power to enjoy the beauty of salon-straightened hair longer. Keeping true to its mission of addressing these ladies’ hair needs, Cream Silk, the No. 1 conditioner that Filipinas trust the most, proudly introduces Perfection by Cream Silk, an all-new, premium specialist range specifically designed to restore the health and maintain the full-bodied look of salon-straightened hair for a longer period of time.
Georgina Wilson is the face of new Perfection by Cream Silk
Perfection by Cream Silk features a superior technology called Keratinology, a breakthrough in hair science that is setting a new standard in hair health. The secret lies in its size: one thousand times smaller than nano technology, it can penetrate up to 3 layers of the hair strand and weave its way into the tiniest of cracks to help restore straightened hair to optimum health, from roots to tips.

The beauty of Perfection by Cream Silk is that it comes in a range of products – Perfection by Cream Silk Full-Bodied Straight Daily Treatment Conditioner, Intensive Treatment Mask, Instant Frizz Control Leave On, and Detangling Spray – that give you the perfect full-bodied straight look that you desire. With Perfection by Cream Silk, you can rejuvenate your salon-touched locks for that naturally full-bodied straight hair, right in the comfort of your own home. Good to use one to help address a specific need, better when you use two, but simply perfect when all four products are used together.
Let the power of Perfection by Cream Silk, with its breakthrough Keratinology formula, work for you. Get instant nourishment inside and out and enjoy the beauty of salon-straightened hair months after your treatment.
Let time be on your side. With Perfection by Cream Silk, the new gold standard in hair-healthy conditioning, the promise of longer, hair-happy days is now at your fingertips.