Century Tuna leads the way to health with highly successful Superbods Runs

Kicking off a healthy 2010, market leader Century Tuna recently held the Century Tuna Superbods Run 2010, the year’s biggest and most star-studded celebration of health and fitness, at the Bonifacio Global City in Taguig City.

Congratulations to the “run of the century” which drew more than 11,000 health and fitness enthusiasts! Runners and spectators who witnessed the race attest it was a running event unlike any other.

For one exhilarating morning, an entire vacant block within the upscale Bonifacio Global City was transformed into a vibrant, bustling hub that celebrated health and fitness with its many booths and activities – from yoga and capoeira sessions, roller races and photo booths, to a bustling Century Tuna Supermart, and sampling stations that provided tasty treats to all the guests.
 Acording to Century Pacific Group General Manager Gold Tantoco, the event is the company’s way of giving back and rewarding its loyal consumers. “Our consumers helped us become a market leader. And as a market leader, we want thefeel they are important to us. This is the reason we left no stone unturned in ensuring the Run would be an enjoyable unforgettable, world-class experience for all of them.”

Paparazzis had a blast that day as business tycoons, media moguls, showbiz stars and local sports celebrities joined thousands of runners in racing to the finish line. But beyond the glitz and the glamorous festivities, the Superbods Run was also a fundraising event, where proceeds of a raffle-for-a-cause were donated to the UNICEF and the WWF.

It’s obviously this same commitment to health and fitness that inspires the company to come up with the much-awaited yearly Superbods event. This year’s event, adds Tantoco, is even more meaningful because “we’ve inspired more people to be fit and active; more people realized they can get started on a healthy lifestyle, regardless of the season or setting. It’s our way to keeping them inspired and motivated to stay fit and healthy.”